Every year, BPOs in India lose about 40 per cent of their workforce. It’s the highest employee turnover of all BPO markets in the world. In countries that have fairly strong labors laws, the median attrition rate is 15 per cent, and in more liberals markets, it is about 25 per cent. Why should BPOs in India have a harder time hanging on to their employees?
Fierce competition in an industry that’s growing at 50 per cent a year is one big reason. But the deeper reason lies in the nature of the industry in India- not just in terms of what it does, but also who it employs. The median age of a worker in call centres is 25, most of them cater to customers overseas and, therefore work during the night, and typically are graduates, unlike their counterparts in more advanced countries. Finally, a significant part of the call center employees comes from small towns. Various estimates put it between 30 and 60 per cent.
Its and unusual cocktail of workplace ingredients by any measure, and a high rate of attrition, as it turns out, doesn’t quite reveal the malaise that afflicts the young workers in this industry. An increasingly large number of BPO workers are turning to drugs, crime and disastrous workplace relationship due to various reasons. For one, the work that they do is mind-numbingly monotonous. They are getting depressed, cranky and disoriented from working nights shifts months on end.
In addition, these 25- some things are people who’ve suddenly started making decent amounts of money, living away from their families and in apartments shared with their co-workers. Several of those who comes from small towns often feel compelled to fit in by taking on all the big city habits that are considered ‘cool’(invariably smoking, drinking or doing drugs).Sometimes they also misread the rules of social engagement with unfortunate consequences.
Employees have begun to recognize and deal with the problem. There is in-house counseling available at most of the big BPOs. Perhaps, these are just the teething troubles of a young industry. But the sooner BPOs and Parents – deal with the phenomenon the better. Otherwise, we run the risk of creating a generations of young workers that is deeply troubled.
